Selected Web Design & Content
Expertise in:
CMS Systems (Sitecore, Wordpress, Drupal)
HTML/CSS/Javascript
Adobe Creative Suite (Photoshop, InDesign)
Digital Marketing with a focus on Search Engine Optimization
Generative Engine Optimization (GEO) for Artificial Intelligence Marketing
Google Analytics Tagging
Redesigned Website and Content for BIDMC (bidmc.org), a Harvard Medical School Teaching Hospital. Managed web content updates for 12 medical divisions.
Medical Writing and Consulting (2023)
www.scuhs.edu
With BU Interactive Design,
migrated 500+ pages to a new Boston University
School of Law Site (bu.edu/law/)
Brigham and Women's Hospital Comprehensive Stroke Center
https://www.brighamandwomens.o...
Comprehensive SEO Initiatives
- Increasing page load speed
- SEO analytics (using Google search console)
- SEO copy writing (attention to headers and the ideal ratio of keywords; no keyword stuffing)
- Structured data markup and meta-descriptions for pages
- Site strategy and content strategy for maximum web traffic and reduced bounce rates
- On- and off-page SEO to double web traffic in key marketing priority areas
Meera is amazing! She can find the small changes that translate into big wins for SEO strategy. A creative problem solver and joy to work with."